Amplify Your Music and Grow Your Fanbase With Expert Facebook Ad Campaigns
No matter your genre, our ad strategy delivers. We set up ads using your Facebook account, create a Facebook Pixel, Ads Manager account etc., and manage ad campaigns through Facebook Ads Manager. This isn’t your typical “Boost Post” approach—these are strategically crafted campaigns designed to find and connect with your listeners.
The best part? Because we use your account, you retain full ownership of your data. Some ads can run effectively year-round with little to no management, delivering consistent results. All the outcomes are real, trackable, and directly sourced to you.
This service is ideal for musicians primarily focused on growing their Spotify presence, but it also works seamlessly across other platforms. Let’s help you reach the audience you deserve.
Once you’re set up, you can log in to the Hypeddit account we help you create. This allows both you and us to keep track of additional data. By connecting the campaign’s Facebook Pixel to Hypeddit, we can track where potential fans go afterward.
Getting started and steps:
Step one: We hop on a call to answer any questions you may have and discuss your ideal goals. For example, campaigns that lead users to your Spotify artist profile will generate more streams for the promoted song and increase your Spotify followers. However, if you’ve created a playlist featuring more of your songs, that type of campaign can generate streams across multiple tracks.
Step two: Determine your plan—how many songs or playlists you want to run ads for—and make a one-time payment for ad setup.
Step three: Make us an admin or provide login credentials for your Facebook page or existing Ads Manager account. During this step, we’ll help you set up your Hypeddit account. You’ll need to create one and subscribe to the software, which costs roughly $10 per month. This is an essential step, as our ad service won’t work without it.
Step four: Send us the content for your ad, such as the song and its album cover (or playlist cover). We’ll take your song and create three versions for A/B testing—for example, using the start of the chorus, the bridge, or a key part of the verse.
Step five: Let us know any key areas you’d like to target, such as the USA or UK. While we encourage starting worldwide for the lowest cost per click (as all streams are real), targeting specific locations is also an option based on your goals.
Step six: We get started! The ad setup includes two months of optimization to ensure the best results.
How does it work?
Our ad service works by targeting musicians relatable to your genre and their fans. When they see or hear your song on Instagram and Facebook, their first impression is your music, making their decision to follow you more meaningful.
Once they click the link, it directs them to a Hypeddit link that features your album cover and a call-to-action (CTA) like “Listen on Spotify,” depending on your goal. For example, if your focus is plays and followers, the link would lead to your Spotify profile—not directly to the song. This approach works well because they recognize the album cover and choose to click the song themselves. They’re engaged, which not only increases plays but also boosts your followers.
Requirements and expectations:
Outside of our ad setup or management fees, you’ll need to cover the Hypeddit monthly/yearly subscription and allocate a minimum ad budget of $10 per day (roughly $310 per month). You can adjust your ad budget or pause your ads at any time.
Once you’ve established a Cost Per Click (CPC) that you’re happy with and have a few weeks of data, you can scale your budget to any amount you wish—for example, $500 to $20,000+ per month. The choice is entirely up to you. In the early stages, it’s best to start with a low daily budget of $5-$10 to test and optimize your campaigns effectively.
One case study targeting a worldwide audience with a $300 monthly budget for a single song resulted in over 4,000 Spotify followers, 250,000 Spotify streams, 13,000 song saves, and more than 7,400 individual playlist adds. Additionally, the campaign brought in new fans who generated over 30,000 views on YouTube, all from an ad that directed users to Spotify.
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Why us for musician ads?
We specifically specialize in ads for musicians because we’ve experienced the frustration of trusting companies that claimed to “put you on playlists” but turned out to be fake. Companies like Playlist Booker, which even had The Game promote them, led to songs being taken down—even though they appeared legitimate on the Spotify for Artists page. Yes, some playlist sites like SubmitHub or SongTools may be legitimate, but they’re simply not as effective. Ultimately, the best way to gain listeners and fans is through strategic, targeted Facebook ads.